There are countless talented women running incredible businesses.
Women who are experts in what they do.
Women who have years of experience, amazing client results, and valuable insights to share.
Yet many remain largely invisible online.
Because:
They were never taught how to position their expertise online.
Websites aren't their specialty.
They are incredibly busy.
SEO (Search Engine Optimization) seems complicated and intimidating.
This is why I created Modern Search Studio.
YOUR WEBSITE IS MORE THAN A WEBSITE
Your website is your digital authority.
It's your credibility.
Your expertise.
Your experience.
It's where all of this gets documented and indexed by the internet
so it can be amplified and shared with the world.
AMPLIFYING WOMEN'S EXPERTISE
For years, women have often been encouraged to work harder,
create better results, or let their work speak for itself.
Unfortunately, marketing a small business doesn't work that way.
Visibility matters.
Authority matters.
Digital presence matters.
Protecting your time matters.
The businesses that communicate their expertise clearly, and in the right places, are more likely
to earn Google and AI recommendations, more revenue and more freedom.
I help women entrepreneurs build websites that accurately reflect the value they bring to the world.
Hi, I'm Mel.
I believe talented women deserve to be found.
I believe expertise deserves visibility.
I believe women should have more control over how their businesses are represented online.
And I know marketing a small business can be really difficult, expensive and time consuming. I also know that it doesn't have to be that way. A one time upfront time investment of fully understanding how modern search works, can save you hundreds of hours, earn more money and give you the time to live your life.
When you show up when someone is searching and looking to hire, or buy, the entire trajectory of your business can change.
This is why I created the Modern Search Factors™ Framework that makes having a website that optimized for search (SEO) strategic and surprisingly simple.
If you're ready to become more visible, earn more authority, more revenue, more freedom from the endless social media, I'm here to guide you.
Mel Zaelich, Marketing Educator and small business owner
THREE WAYS TO GROW WITH SEO MARKETING
DIY SEO Course
Free Coaching + Tools
The SEO-Powered Website,™ is a comprehensive online, on-demand 2026 SEO Course that teaches women exactly what they need to do to get their website to show up in Google and in AI results.
Based on the Modern Search Factors,™ SEO is finally approachable and doable.
Take this Course if you want to DIY your SEO or educate yourself before hiring a website designer, copywriter or SEO agency.
Get three months of free SEO and marketing coaching and proprietary tools.
SEO Membership
Coaching + Tools
The Modern Search Club™ is a one-of-a-kind monthly SEO and online marketing coaching program.
Rooted in the Modern Search Factors™ framework, you have access to an SEO and branding expert as well as a suite of FREE proprietary SEO tools that help make SEO much easier to implement.
This membership is best if you have an understanding of SEO.
Get three months of this membership free with purchase of The SEO-Powered Website™ course.
SEO Consulting
& Done-With-You
Our SEO Consulting is a private, done-with-you SEO strategy intensive designed to quickly improve your visibility in Google and AI search.
We analyze your business and website through the Modern Search Factors™ framework and make strategic optimizations together in real time.
We build a strategic plan, start implementing SEO and get you set up in a day.
Hourly consultations also available.
